Promoting EITC
Our goal is to help you generate media coverage about the EITC throughout the filing season.
IRS estimates four of five eligible taxpayers claim and get the EITC. “Don’t let workers leave money on the table!”
EITC is money that workers have earned, and they need to know how to claim it each year. Even if they normally don’t have to file taxes, we need to encourage working taxpayers to file a federal tax return to receive this refund credit to improve their lives.
EITC facts to share
We have developed EITC facts for you to share in your EITC promotions and outreach efforts.
Partners, groups and community outreach
We have developed a list of partners and groups to help you:
- Join or build EITC partnerships with people, agencies, organization and services
 - Find out what promotional and marketing activities other are doing
 
EITC facts to promote
We have created EITC facts for you to share in:
- Promoting the annual EITC Awareness Day in January
 - Sharing within news releases, articles and new stories
 - Include in promotional email blasts to partners and community programs
 - Create print products to hand out in your communities
 - Help us promote IRS.gov/eitc—a link to all of our EITC information
 
You can tailor the EITC facts with your:
- Organization and community information
 - Campaign and marketing details
 - State and local government information
 
EITC messages, images and videos to share
Use the EITC social media messages, images and videos in your EITC promotional messages. Consider using our resources in:
- Blogs
 - Social media accounts
 - Websites
 - Posters, brochures and printouts
 
You can share these publications in your promotional material, blog, social media forums and in print material.
Annual promotional events
States with earned income tax refunds
Some states provide earned income tax credits:
- State and local EITC
 - See the list of states that provide earned income tax credit
 
EITC state statistics
Statistics for tax returns with the Earned Income Tax Credit (EITC)
EITC participation rate by state
Other tax benefits
If taxpayers are eligible for the EITC, they may also be eligible for the other tax benefits.
- Earned Income Tax Credit (EITC)
 - Tax benefits for EITC eligible taxpayers
 - Child Tax Credit
 - Child and Dependent Care Credit information
 - Education credits - AOTC and LLC
 - American Opportunity Tax Credit
 - Education credits: Questions and answers
 - Eligible educational institution
 - Resources for education credits
 
Contact
Contact us at eitc.program@irs.gov
Related
50 years of Earned Income Tax Credit